Spotify is shaking things up by adopting Apple’s HTTP Live Streaming (HLS) tech for its video podcasts. Why does this matter? It means Spotify’s video podcasts can now cozy up with Apple’s own podcast app, broadening their audience reach.
If you’ve ever switched between video and audio while listening to podcasts, you’ll appreciate this update. HLS allows seamless transitions and handy offline downloads. Plus, it supports dynamic ad insertion, so your favorite podcasters can keep the lights on. This move also aligns Spotify with streaming giants like Microsoft and Google, who already use HLS. Interested in other ways tech giants are revamping their platforms? Check out how Xbox is revamping its game library management.
While Spotify hasn’t set a date for rolling out HLS on Spotify for Creators and Megaphone, it confirmed audio-only RSS feeds will remain available. In addition, Spotify’s Distribution API is expanding to include platforms like Audioboom and Libsyn, opening new doors for video content distribution and monetization. Curious about Spotify’s latest moves? See how they bounced back after a major outage.
Keep an eye on when Spotify officially rolls out these changes. It could mean a better listening experience and more options for your favorite podcasters. Stay tuned!
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